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Category: Business

Tea Station USA – SWOT Analysis

Introduction/Background of Company Tea Station is one of the largest franchise chains in the United States that produces high-quality tea and offers ...

Which Business Model Is Best for People, Planet and Profits?

Introduction In the modern world, the operation of any business should be based on the components of the triple bottom line (TBL). The elements of ar...

Café Majic Strategic Plan

Strategy Café Majic is an upscale café and restaurant equipped with a lounge and bar. The purpose of Café Majic is to offer customers the experien...

Public Communications and Marketing

The presentation about the E & J Gallo Winery was made by Jennifer Burroughs and Laurence Kuhlmann, who are employees of the company. They present...

Why New Coke Failed

Introduction Coca-Cola is one of the most famous brands in the world keeping its position as a reliable, unchangeable symbol of the United States. Ho...

Business Entities

A partnership is a form of a business entity in which a business relationship exists between people who hold a common interest of making profit. The t...

Intrapreneurship Plan

Introduction Stiff competition in the market has raised customer awareness on the quality of services and products offered by companies. Since the co...

Consumer Promotions

Reaching the target segment in the market nowadays is a difficult task for the marketers. Consumer promotions are the crucial means to reach the set g...

Quiz: Consumer Decision Making

First Four Steps of the Consumer Decision Making Model The purchase that I have recently made is an office chair: I need it at home to work in front...

Social Commerce Case Study

1. Apple, Their Innovation of New Products or Services Apple is a multinational corporation which is headquartered in Cupertino, California. The com...
 
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